BETBY, the innovative sportsbook supplier, has put Latin America at the focal point of its expansion plans with the hiring of Rocio Moitino as new Head of Sales of the region.
Boasting 10 years of experience in the industry, most recently at Sportingtech, Moitino will be based out of Uruguay, representing BETBY across the continent as it looks to continue its positive commercial growth.
With the success of its hugely popular fully managed sportsbook solution, as well as the Betby.Games range of esports titles gaining traction across LatAm, 2022 is set to be an important year for the provider in the region.
BETBY continues to enhance its commercial department, with Moitino joining Rosaire Galea Cavallaro in a Head of Sales role, with the regionalised approach set to bear dividends.
Chris Nikolopoulos, Chief Commercial Officer at BETBY, said: “We're always looking to add talent to our team and we’re very happy to be welcoming Rocio to BETBY.
“Latin America is already a very successful market for us and with Rocio’s addition, I am sure we will be expanding our commercial presence in one of iGaming’s most exciting regions.”
Rocio Moitino, Head of Sales of Latin America, added: “This project at BETBY is hugely exciting and ambitious and I’m delighted to be a part of it. With an exceptional product, top-tier customer service and a hard-working ethos, it is an opportunity that I can’t wait to get started with.”